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Ladies Who Launch

These moms mean business



Pam Rouleau

The Wilton Moms Club may sound like a typical stay-at-home moms group, but closer examination reveals it to be as much a small business incubator as a social organization. In the past year, the club has spawned no less than four “mom-preneurs”.

According to previous WMC board member Jeena Choi, most of the moms have past lives in the corporate world. “They are a bright, driven bunch,” she explained, “so when the kids go off to school, their entrepreneurial side comes out.” Choi, a former public relations executive, launched Babycat’s Q. Tea in May 2010, just three weeks before her second daughter, Lucia, was born. She had been sitting on the idea for hand-blended, naturally caffeine- and preservative-free herbal teas for two years. After receiving a diagnosis of gestational diabetes during her second pregnancy, she eliminated caffeine and sugar from her diet. She started drinking an herbal tea blend her husband, a co-owner of a premium tea company, created for her. At the same time, she was dealing with her preschooler, a finicky eater and drinker. She attributes these events, combined with a third trimester energy surge, and hormones for bringing her idea to fruition.

While Lucia can take credit for the company’s launch, her older sister validated Choi’s idea that there was a market for teas adults and kids could share. “Isabella loved fairy tales. I would read a page, then she would take a bite of her meal,” laughed Choi. “She noticed the stories always included tea parties, so she wanted to try some of ‘mommy’s’ herbal tea. She liked it, as did her friends who came over for tea parties.” Choi’s first blend was “Ruby Slippers”. Since then, she has created three additional blends, and is working on more. “Parents, as role models, can think of these teas as alternatives to sugary drinks for their kids,” she said.

Choi and her sister-in-law, an illustrator, designed packaging with a Beatrice Potter-like background. She built a website, Babycat's Q. Tea, and holds tasting events and contacts publications to promote her teas. “Word of mouth helps too,” she added. Now, while Isabella is at pre-school and Lucia naps, Choi hand-fills tea satchels, puts the home-printed labels on the packages, and mails out orders.

Like Choi, concern for children’s health was the catalyst for another club member, Beth Lambert. She put her experience in the healthcare industry and as an educator to work by founding the non-profit organization, “Parents Ending America’s Childhood Epidemic” (PEACE) in 2009. She also authored a book, A Compromised Generation: The Epidemic of Chronic Illness in America’s Children, published in September 2010.

Lambert, the mother of two girls, ages five and three, and a nine-month-old boy, has spent hours researching her children’s chronic health problems, which include food allergies, a sensory disorder and inflammatory bowel disease. When she discovered the causes, she made it her mission to share her learning with other parents. “That is why I wrote the book and started PEACE. An unprecedented number of children in this country suffer from chronic conditions, but there is little information out there about these conditions,” said Lambert.

PEACE sponsors a web-based project called Epidemic Answers that provides information and resources for parents who want to learn about and help their children recover from everything from autism to eczema. The organization is also building a library of educational materials, developing an online provider directory of physicians and other healthcare professionals with expertise helping children with these conditions, and planning parent and physician outreach events.

For Mikaru “Miki” Shichi Lasher, children’s psychological health issues led her to launch her private practice, Beacon Psychological Services, this past summer. After five years of staying home with her now five- and seven-year old children, starting a practice was a natural progression from her professional experience. Her work had involved conducting neuropsychological evaluations with children and evaluations for developmental issues like autism and ADHD, and an internship in pediatric psychology. She earned her doctorate just three weeks before her first child was born.

“I do evaluations of children of all ages, but I specialize in assessing very young children, particularly for Autism Spectrum Disorders (ASD),” she said. “Assessment of ASD can be done as young as 18 months, but often children are not diagnosed until much later because professionals are either not aware of the early symptoms or the referral process can take a long time.”

Lasher did her postdoctoral training several years ago, conducting ASD evaluations for the Early Intervention program in Westchester County. She was impressed with the resources available there for children diagnosed with ASD. She then investigated what services were available in Fairfield County. What she discovered was an opportunity. “It is difficult to find a psychologist in this area who evaluates children at a very young age,” she said. “I decided to fill this gap. When children receive early services, they can develop the fundamental skills needed for later learning. This can have a huge impact on their social and communication skills.”

In her effort to spread the word about early intervention and her practice, Lasher is networking with other professionals in psychology/mental health services, pediatrics, and child development. She is also starting a group focusing on child development and parenting issues within the Wilton Moms Club.

Club member Denise Worst’s experience in sales and product development for an accessory company motivated her to sign on as a Stella & Dot Stylist in March 2010. “I sell celebrity coveted, affordable jewelry at in-home trunk shows,” she explained. “As a stay-at-home mom with twin girls, I had begun to want something more. I was not ready to jump back into a full-time or regular part-time job. I needed flexibility so I could be here for my family. I attended an informational meeting and instantly fell in love with the jewelry. From that point on, I knew this was it for me.”

She invested $199 in business supplies and several pieces of jewelry to start her sample collection. As she sells jewelry, she receives credits to expand her inventory. “Stella & Dot provides all the tools necessary to help me succeed in my business.”

Whether creating a healthy alternative to sugary drinks, forming a nonprofit information-sharing organization for children’s chronic illnesses, starting a private practice focusing on children’s psychological assessments, or converting a passion for accessories into selling jewelry from home, these moms mean business.

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Profiles

Your Guides to Leading Local Professionals

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January 2017

Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

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Online only fundraiser contest-www.teamkckids.org
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Art/Place Gallery
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January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

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Sponsor: Bruce Museum
Telephone: 203-869-0376
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39 Scofieldtown Road
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Sponsor: Stamford Museum
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Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

Show More...
Show Less...

Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

Where:
Bruce Museum
1 Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Show More...
Show Less...

Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

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Cost: $110

Where:
The Ridgefield Playhouse
80 East Ridge
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Website »

More information

January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

Where:
Bruce Museum
1 Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Start 2017 with some laughs! Join us for Play With Your Food’s 15th season kick off in Greenwich on January 25 (SOLD OUT!) & Jan 26, at Greenwich Arts Council (299 Greenwich...

Cost: $45

Where:
Greenwich Arts Council
299 Greenwich Avenue
Greenwich, CT  06830
View map »


Sponsor: JIB Productions
Telephone: 203.293.8729
Contact Name: Diana Muller
Website »

More information

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Contact Name: Susan R. Holden

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Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

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Cost: free

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Wilton Library
137 Old Ridgefield Road, Wilton
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Sponsor: Wilton Library
Telephone: 203-762-3950
Website »

More information

We see them at our feeders and our beehives, strolling across our roads, and even enjoying our swimming pools. Join New Pond Farm (101 Marchant Road) on Thursday, January 26th from 7 to 9 p.m....

Cost: Free

Where:
New Pond Farm Education Center
101 Marchant Road
Redding, CT  06896
View map »


Telephone: (203) 938-2117
Website »

More information

January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

Where:
Bruce Museum
1 Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Start 2017 with some laughs! Join us for Play With Your Food’s 15th season kick off in Greenwich on January 25 (SOLD OUT!) & Jan 26, at Greenwich Arts Council (299 Greenwich...

Cost: $45

Where:
Greenwich Arts Council
299 Greenwich Avenue
Greenwich, CT  06830
View map »


Sponsor: JIB Productions
Telephone: 203.293.8729
Contact Name: Diana Muller
Website »

More information

Show More...
Show Less...

Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

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Cost: $55

Where:
The Ridgefield Playhouse
80 East Ridge
Ridgefield, CT  06877
View map »


Website »

More information

January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

Where:
Bruce Museum
1 Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Show More...
Show Less...

Bring the family and join us on Saturday, January 28th from 10 to 11:30 a.m. to make all natural birdfeeders that can be used in your backyard. Take them home and experiment with different seed...

Cost: $10 per New Pond Farm member family and $15 per non-member family

Where:
New Pond Farm Education Center
101 Marchant Road
Redding, CT  06896
View map »


Telephone: (203) 938-2117
Website »

More information

Heather Gaudio Fine Art is pleased to announce its upcoming exhibition “Lasting Impressions,” a group show of colorful prints by leading contemporary artists Ross Bleckner, Jim Dine,...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: (203)801-9590
Contact Name: Rachael Palacios
Website »

More information

Take the Dream Bowl Team Challenge to benefit The Kennedy Center Children's Services for children with disabilities! Your Team could win the game for our Children’s Programs that have...

Cost: No cost to register

Where:
Online only fundraiser contest-www.teamkckids.org
, CT


Telephone: 203-365-8522 x229
Contact Name: Jo Ann McMullan
Website »

More information

  The public is invited to a reception at Art/Place Gallery for “Two Views”, the oil paintings of new members, Jeffrey Starkes and Elizabeth Higgins on January 15 from 2 to 5 pm....

Cost: free

Where:
Art/Place Gallery
70 Sanford Street
Fairfield, CT  06824
View map »


Sponsor: Art/Place Gallery
Telephone: 203-292-8328
Contact Name: Diane Pollack
Website »

More information

Join us as international bestselling author, Corban Addison, launches his new book, A Harvest of Thorns, at Grace Farms. A reading by Corban Addison will be followed by a discussion...

Cost: Free

Where:
Grace Farms
365 Lukes Wood Road
New Canaan, CT  06840
View map »


Sponsor: Grace Farms Foundation
Telephone: 203-920-1702
Contact Name: Regan Hayes
Website »

More information

Are you tired of slowly munching through healthy, but inedible whole wheat doorstop breads? You’ll learn to make whole wheat bread that tastes as good as it is good for you, with wonderful...

Cost: $65 per person full partcipitation

Where:
Wave Hill Breads
30 High Street
, CT
View map »


Telephone: 203-762-9595
Website »

More information

From beginning to end, The “Cast” recreates the sights and sounds of The Beatles so faithfully that you will recall when the world was engulfed in the most pleasant fever of...

Cost: $47.50

Where:
The Ridgefield Playhouse
80 East Ridge
Ridgefield, CT  06877
View map »


Website »

More information

January 21, 2017 - May 21, 2017 The Bruce Museum and the Hôtel de Caumont Centre d’Art in Aix-en-Provence, France, are mounting a major monographic exhibition of the art of the...

Cost: $7 adult, $6 student, member and under 5 free. Free to all on Tuesdays

Where:
Bruce Museum
1 Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Show More...
Show Less...
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