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Ten Minutes With Kristen Ruby

Social-Media Guru and TV Star



Kristen Ruby is CEO of Ruby Media Group, a public-relations and social-media agency that has roots in Westchester. At 27, the John Jay High School and Boston University graduate is one of the preeminent social-media experts in America. A frequent on-air contributor on FOX Business, “Good Morning America,” and countless other networks, she recently starred in Bravo TV’s reality show “Friends to Lovers.” 

When did you realize you were a social-media expert?
I don’t think anyone sets out to be a “social-media expert,” I think people naturally gravitate toward what they are good at. I also believe you have to be open to this changing over time, especially when you start a business at such a young age. 

How did you land your gig on Bravo’s Friends to Lovers?
I knew someone in LA who thought I would be the perfect fit for this show. I asked my best friend of eight years, Alex, if he was interested in doing a social experiment—about whether dating your best friend can be the key to lifelong love or a recipe for disaster—with me.

What did Friends to Lovers teach you about yourself?
Everything! Prior to doing the show, you could always find me in the office on a Saturday night still working. It taught me that I need to try to give up some control if I really want anything to organically grow. Sometimes you just need to go with the flow. 

What did it teach you about business?
If you can’t effectively communicate your needs to a boyfriend, you most likely won’t be able to effectively communicate your needs to an employee or business partner. 

What else? 
Put the smartphone down. In-person communication is critical.

What about reality TV really surprised you?
Live tweeting. I can definitely say I was not prepared for that, and it was quite a shock. However, I learned to listen and took some of the advice I received. 

How have you changed? 
I am more humble now and realized it is ok to not have everything together in every aspect of your life all the time.

What do you say to those who say you are ”undateable?”
I say they are probably right. After watching myself on the show, there are definitely things that I need to let go of. 

Would you rather meet a new client or a new boyfriend?
New client, of course. 

You have accomplished so much at such a young age. To what do you attribute your success?
I don’t believe “success” is an end game. I believe true success is limitless because when you achieve the goals you originally set out to achieve, you create a whole new set and out perform again. 

Do you have a motto?
Two. “You have to earn your seat at the table” and “turn every no into a yes.” 

How did John Jay High School prepare you for your career?
When I was at John Jay, I created the curriculum for a new program called “Humanities Research.” I hear it is one of the most popular programs there now. That definitely prepared me for a career as an entrepreneur.  

What’s your reaction when a client in New York says “all the way to Westchester?”
It’s ridiculous. Westchester isn’t that far. It’s a great place to grow up and has some of the best schools in the country. I am a Westchester girl at heart.   

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January 2019

The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Celebrating its 50th anniversary, the Hartford Boat Show (HBS50) features the newest boats on the market including center consoles, fishing boats, luxury cruisers, deck and pontoon boats, sport and...

Cost: $12 in advance online, $14 at the door, $10 Senior/Military one day pass

Where:
Expo Center at Mohegan Sun
1 Mohegan Sun Blvd
Uncasville, CT  06382
View map »


Sponsor: Connecticut Marine Trades Association
Telephone: 860-767-2645
Contact Name: Kathleen Burns
Website »

More information

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The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Celebrate Dr. Martin Luther King Jr.'s Legacy based on his famous "I Have a Dream" speech by creating a mobile that expresses your own dreams—for yourselves and your community. Each...

Cost: No Cost

Where:
Mount Kisco Public Library
100 East Main Street
Mount Kisco, NY  10549
View map »


Telephone: 914-666-8041

More information

Drop in for help with any of your technology devices.  No appointment necessary.  First come first served.   PC, Google, Microsoft savvy volunteer with help you with troubleshooting,...

Cost: No Cost

Where:
Mount Kisco Public Library
100 East Main Street
Mount Kisco, NY  10549
View map »


Telephone: 914-666-8041

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Come be a paleontologist for the day and create a dinosaur of your own imagination out of cardboard and tissue paper. Materials will be provided.  Ages 4 to 11 (under 5 with caregiver)Sponsored...

Cost: No Cost

Where:
Mount Kisco Public Library
100 East Main Street
Mount Kisco, NY  10549
View map »


Sponsor: Friends of the Library
Telephone: 914-666-8041

More information

Wednesday, January 23rd at 7:00 PM Create a cool yarn hat in a single evening! All materials will be provided. This event is free and no registration is required. Ages 12 and up. Hosted by North...

Cost: Free

Where:
Keeler Library
276 Titicus Road
North Salem, NY  10560
View map »


Sponsor: Keeler Library
Telephone: 914-669-5161
Contact Name: Carolyn Reznick
Website »

More information

Show More...
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The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

We invite families to drop-in and enjoy interactive pop-up activity stations, gallery games, and art projects around the KMA.  Get inspired by Outrageous Ornament: Extreme Jewelry in the 21st...

Cost: Member price: Free Non-Member price: Free with Museum admission

Where:
Katonah Museum
134 Jay Street
Katonah, NY  10536
View map »


Sponsor: Katonah Museum of Art
Telephone: 914-232-9555
Website »

More information

Bring the baby and enjoy a lively conversation inspired by the art on view. Enjoy light snacks while socializing with newly-made friends. Crying babies welcome and activities provided for older...

Cost: Member price: Free Non-Member price with Museum admission: Free

Where:
Katonah Museum of Art
134 Jay Street
Katonah, NY  10536
View map »


Sponsor: Katonah Museum of Art
Telephone: 914-232-9555
Website »

More information

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Saturday, January 26th from 1:00 - 2:00 PM, Ages 4+ Attend for groovy crafts, snacks, games, and more in celebration of the Pete the Cat book series. This event is free and no registration is...

Cost: Free

Where:
Keeler Library
276 Titicus Road
North Salem, NY  10560
View map »


Sponsor: Keeler Library
Telephone: 914-669-5161
Contact Name: Carolyn Reznick
Website »

More information

The Bruce Museum is organizing an exhibition of small artworks created entirely by the public for the public. We invite art lovers of all ages, interests, and abilities to submit a depiction of...

Cost: Free

Where:
Bruce Museum
One Museum Drive
Greenwich, CT  06830
View map »


Sponsor: Bruce Museum
Telephone: 203-869-0376
Website »

More information

  Touchon transforms verbal language into handsome geometric compilations, to reveal the beauty and musicality of language characterized by warmly colored shapes, interlocking irregular grids and...

Cost: free

Where:
Canfin Gallery
39 Main Street
Tarrytown, NY  10591
View map »


Sponsor: Canfin Gallery
Telephone: 914-332-4554
Contact Name: Jean-Claude Canfin
Website »

More information

Heather Gaudio Fine Artis pleased to present “Jae Ko: 漂流 Drift,” the artist’s first solo exhibition at the gallery.   In addition to showcasing...

Cost: Free

Where:
Heather Gaudio Fine Art
66 Elm Street
New Canaan, CT  06840
View map »


Sponsor: Heather Gaudio Fine Art
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Hudson Chorale, the area’s largest mixed voice chorus, is poised to please.  The group will begin its 2019 season with two matinee concerts on Saturday, January 26, 2019 at 3:00 pm and Sunday,...

Cost: Advance Sale-$25; Door-$30; Students-$10.

Where:
The Chapel at Maryknoll
55 Ryder Rd
Ossining, NY  10562
View map »


Sponsor: Hudson Chorale
Telephone: 1-800-838-3006
Contact Name: Anne Norum
Website »

More information

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