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Head Start

Local teens get down to business––creating their own companies



Sabrina and Alexa Amoriello started a homemade dog food business in their Katonah home and have since rented kitchen space in Briarcliff to meet the increasing customer demand.

Photo Rana Faure

What do dog food, geotags, and t-shirts have in common? They are all businesses started by local entrepreneurial teens. 

Heelers
Katonah’ s Alexa (15) and Sabrina (11) Amoriello, founders of Heelers dog food, simply started making food for their picky Australian Cattle dog, and now personally deliver homemade chow to 80 canine clients throughout Westchester and Fairfield Counties, and even Manhattan.

“We realized that what we were giving our dog wasn’t really healthy,” Alexa remembers. “So, we worked with a dog nutritionist because we wanted the best. We wanted to give our dog healthy, local food.”

Last Christmas, the Amoriello sisters approached their father with the idea of turning this into a business. He agreed to help, recognizing that in the process they’d learn about entrepreneurship. They’ve already learned entrepreneurship isn’t always glamorous—it takes two and a half hours to cook 50 pounds of food, and they are the cooks. 

“Our recipe is a combination of oats, green beans, sweet potatoes, eggs, egg shells, chicken or beef, and olive oil,” Sabrina describes. “We steam all of the food in a commercial kitchen in Briarcliff that we got through a friend.”

They make deliveries Wednesday through Saturday, and the girls like the hands-on approach. They meet their customers, hear stories about their food, and receive pictures of happy, healthy animals.

Amy Courtney explains that she found Heelers while searching for a home-cooked food for her dog who has a liver condition. “After reading the company’s bio, it was clear that we were dealing with mature teens who were driven and, most importantly, had done their research.”

Social Graphix
Drew Sandler, a 16-year-old Katonah resident, stumbled into his geotag business, Social Graphix, in a similar fashion. (A geotag is a sticker in Snapchat that identifies your location.) Approximately two years ago, Sandler recognized that Katonah didn’t have a geotag, so he made one. Next, he noticed that John Jay High School didn’t have one either; he made another. Both were done just for fun, but others took notice. 

“The first person who asked me to make a geotag was a camp friend who was running for student council,” he recalls. “I made a vice president tag for the day of elections. While a location tag stays forever, an event tag is created for a certain day or time. That day, everyone who used their phones had the option to choose her geotag.” 

People began to request that he create tags for football games or specific events, and once people understood they could have a custom design, his business increased. 

“It was the easiest process ever,” says Ivy Braun of hiring Sandler to create a geotag for her daughter’s Bat Mitzvah. “Gemma said she wanted to do a geotag, and it was very last minute. He asked me for the logos and what we wanted it to say, and the next thing we knew, we had a geotag. There wasn’t a kid at the party who didn’t know about the geotag. As soon as we mentioned it, they all had it.”

Made by Mollz
Molly Moore, a 19-year-old Pound Ridge resident and sophomore at East Carolina University, began Made by Mollz when she decorated her freshman dorm room. She started selling hand-sewn pillows with Greek letters to new sorority girls, and the business took off, with requests for pillows, shirts, and more. As her business expanded, she began to sell online. But, she immediately hit a hurdle. 

“I posted my sweatshirts to a Facebook group, and one of them had 200 comments,” Moore remembers. “However, one commenter said she had to remove my post because I wasn’t Greek licensed. I then learned I need a separate license for each sorority and an LLC. Now I have six licenses, and I plan to get more.”

Molly recently chose to change her major to business, with a fashion merchandising minor. She’s already found this useful, receiving help from a professor to build her e-commerce website. 

“During football season, I was making a lot of different t-shirts,’” she says. “I had people texting me that I didn’t even know. They would say, ‘I don’t know you, but I have nothing to wear to the game. Can you make me a shirt?’”

Clayborne Loizou, a roommate and customer, has watched Moore’s business grow, and admires her work ethic. “She’s very professional,” Loizou explains. “She has all of the equipment in our living room, and when she gets an order she does it right away. She also takes care in how she packages things that require shipping.” 

Moore says she’s “hit a hot market” and knows she will continue with Made by Mollz throughout college. She’s already contemplating her expansion once she graduates.

 

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May 2018

Get up close and personal with Muscoot Farm’s new arrivals. Like this Dorset lamb. Visit their Farmers Market and the eleven historic buildings (love the ice house and blacksmith building)...

Cost: Free

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Muscoot Farm
51 Route 100
Katonah, NY  10536
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The US any Blue Angels headline the Jones Beach 15th Annual Memorial Day Weekend Air Show. Plus The Royal Canadian Air Force Snow Birds, the F22 Raptor the Air Force’s newest fighter...

Cost: Free

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Jones Beach
895 Bay Pkwy
Wantagh, NY  11793
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Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
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This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

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Kykuit
381 N. Broadway
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KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
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Preview to the 3rd Annual Art Show at the 42nd Annual South Salem Presbyterian Church Memorial Day Fair & Races. A celebration of our local Artistic Community with wine, hors d’oeuvres...

Cost: $15 in advance, $20 at door

Where:
South Salem Presbyterian Church
111 Spring Street
South Salem, NY  10590
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Sponsor: South Salem Presbyterian Church
Telephone: 914-763-9282
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A community-based, family-oriented event with dance performances, professional dance instruction, bands, DJs, and social dancing for youths and adults.​ We are thrilled to continue our...

Where:
Hilton Stamford Hotel & Executive Meeting Center
1 First Stamford Place
Stamford, CT
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The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
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Cost: $22

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Blu Pointe Landing
100 Front Street
Newburgh, NY
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Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
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Where:
John Jay Homestead State Historic Site
400 Cantitoe Street (Rt. 22)
Katonah, NY
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Lewisboro Library
15 Main Street
South Salem, NY  10590
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Cost: 0

Where:
South Salem Presbyterian Church
111 Spring Street
South Salem, NY  10590
View map »


Sponsor: South Salem Presbyterian Church
Telephone: 914-763-9282
Contact Name: Judy Office
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Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

The local American Legion Post 1575 will host a Memorial Day picnic at American Legion Hall next to the Katonah Museum of Art. All town residents are invited.

Cost: Free

Where:
American Legion Hall
136 Jay Street
Katonah, NY  10536
View map »


Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

Westchester Community is in need of more than 40 foster homes to provide the county’s most vulnerable children with housing in a safe and stable environment. For more information and to...

Cost: Free

Where:
Department of Social Services
112 E Post Road
White Plains, NY  10601
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Sponsor: United Way of Westchester and Putnam
Telephone: 914-997-6700
Contact Name: Toyae Liverpool
Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

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Cost: $85.00

Where:
DayDreamer Studio
792 Route 35
@ The Little Red Schoolhouse
Cross River, NY  10518
View map »


Sponsor: DayDreamer Studio
Telephone: 914-977-4243
Contact Name: Nicole Mata
Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

Hudson Chorale, rapidly becoming the area’s premier mixed-voice chorus, will present an evening and matinee performance of its spring concert in central Westchester on Friday, June 1, 8:00...

Cost: Advance Sale-$25; Door-$30; Students-$10.

Where:
Pleasantville Presbyterian Church
400 Bedford Road
Pleasantville, NY  10570
View map »


Sponsor: Hudson Chorale
Telephone: 914-747-2408
Contact Name: Angela Usobiaga
Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

KMA opens its doors to babies and their new parents and caregivers at these once-a-month, stroller-friendly tours.  Enjoy a conversational stroll through the galleries and a chance to...

Cost: Free with admission. FREE admission with your first stroller tour.

Where:
Katonah Museum of Art
134 Jay Street
Katonah, NY  10536
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

Take a one-hour guided tour of the historic Lyndhurst mansion overlooking the Hudson River. The Gothic Revival mansion has been used as a movie set for six major motion pictures...

Cost: $18

Where:
Lyndhurst
635 S. Broadway
Tarrytown, NY  10591
View map »


Website »

More information

This hilltop paradise, now a historic site of the National Trust for Historic Preservation, was home to four generations of the Rockefeller family. Read our review of the guided...

Cost: $25

Where:
Kykuit
381 N. Broadway
Sleepy Hollow, NY  10591
View map »


Website »

More information

KMR Arts is proud to present MAYDAY, an exhibition of new photographs by Barbara Vaughn. Please join us for the opening reception with the artist on June 2, 2018, from 3-7pm, 2 Titus Road,...

Cost: FREE

Where:
KMR Arts
2 Titus Road
Washington Depot , CT  06794
View map »


Website »

More information

Paper Quilling also known as paper filigree, is the art of rolling paper into intricate and interesting shapes. During this workshop, participants will be able to learn the techniques on basic...

Cost: $40.00

Where:
DayDreamer Studio
792 Route 35
@ The Little Red Schoolhouse
Cross River, NY  10518
View map »


Sponsor: DayDreamer Studio
Telephone: 914-977-4243
Contact Name: Nicole Mata
Website »

More information

The big glitzy musical Sister Act fared better than the original movie. It received four Olivier Award nominations for its original stage production at London’s West End Theatre. It...

Cost: $59-$89

Where:
Westchester Broadway Theatre
One Broadway Plaza
Elmsford, NY
View map »


Website »

More information

Heather Gaudio Fine Art is pleased to present “Melissa Meyer: Hitting the Right Notes,” her first solo exhibition with the gallery.  The show will open with a public reception...

Cost: Free

Where:
66 Elm Street
New Canaan, CT  06840


Sponsor: heathergaudiofineart.com
Telephone: 203-801-9590
Contact Name: Rachael Palacios
Website »

More information

Show More...
Show Less...

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